MacBook Pro
Breathtaking.
Eye-popping.
Three giant leaps forward.
MacBook Pro goes full speed ahead with the M3, M3 Pro and M3 Max chips. These chips are based on 3-nanometer technology and incorporate a brand new GPU architecture. This makes them the most advanced chips ever made for a personal computer, all good for even better pro performance and countless features.
The graphics are a gamechanger.
Get ready for a completely new class of GPU architecture. And the biggest breakthrough in graphics yet for Apple silicon. Fast on-chip memory is optimised through dynamic caching. This increases average GPU utilisation, which means a huge performance boost for the most demanding pro apps and games.
Games look more detailed than ever thanks to mesh shading with hardware acceleration. It handles geometric shapes better and more efficiently, creating more visually complex scenes in games.
Ray tracing with hardware acceleration.
MacBook Pro now uses ray tracing with hardware acceleration for the first time. Combined with the new graphics architecture, this allows pro apps to render two and a half times faster and see more realistic shadows and reflections in games.
More than 18 trillion operations per second.
An improved 16-core Neural Engine delivers extra power for popular machine learning models. Image processing tools like Topaz's DeNoise AI and Gigapixel AI are even faster as a result.
This is going to be a nice long day.
MacBook Pro has the longest battery life ever in a Mac - up to 22 hours. Such is the magic of Apple's efficient silicon chip. And all models are unabatedly fast when used without AC power. So suddenly you have an idea or work to do? You can get started anywhere, anytime.
A boost for your apps.
Thousands of apps are optimised for the power of macOS and Apple silicon, so the M3 chips boost performance like never before. All apps run like clockwork, from your most-used productivity apps to your favourite games and your hardest-working pro apps.
The best display ever in a laptop.
Extreme Dynamic Range (XDR) provides refined highlights, incredible detail in shadows and bright true-to-life colours. Liquid Retina XDR is available in 14- and 16-inch models. Each display is factory calibrated and also features ProMotion and reference modes for pros.
Bright. Loud.
Clear.
1080p camera. Video calls become lifelike with technologies that put you in sharp focus in any kind of light.
Three studio-quality microphones. They capture the subtlest sounds in audio production and reduce background noise, so your voice always sounds clear.
Six speakers. Two pairs of force-cancelling woofers with two tweeters fill the room with sound. And spatial audio with Dolby Atmos provides a three-dimensional soundstage.
The right connections.
MacBook Pro features an array of ports that let you connect professional accessories, connect high-resolution displays or pull files directly from an SDXC card. And you can take advantage of Wi-Fi 6 and Bluetooth 5.3.
Do your thing with external displays. Connect one external high-resolution display to the M3 model, up to two to the M3 Pro model or up to four to the M3 Max model.
Secure with your fingerprint.
The Magic Keyboard has a row of full-height function keys and Touch ID, which lets you easily and securely unlock your Mac and log in to apps and websites.
Designed to be secure. Your fingerprint data is converted into a mathematical representation that is encrypted, so you don't have to remember passwords.
Wide range of IT related products
